BRANDING AND PRINT ADVERTISING – The Cone Collection. Ice Cream Cones with Taste!
When TasteBuds, Inc. launched a new concept in ice cream cones, they wanted a unique logo and packaging that conveyed that these cones were “flavored!” We printed stationery, business cards, folders and flyers using pastel fluorescent inks. The dynamic illustration, used in ads and on packaging, immediately conveyed to the consumer that these cones were filled with luscious flavors. The diamond-shaped packages won a Paperboard Council of America award and were a smash hit in boutiques!